Go Grow Glow

2023

Go, Grow, Glow is an interactive outdoor projection mapping installation funded by Purdue University. Referencing ideas of sustainability and community, the work allows visitors to influence simulated mushroom growth and propagation. They do so by changing their proximity to trees which serve as large scale screens for projected real-time 3D animations of various mushroom types.
We bring mushrooms from nature to campus and create an experience that is engaging, both visually and intellectually. We try to use this creative way to activate our public spaces and create fun, uplifting experiences for participants. The project was awarded in the Communication Arts 2024 Interactive Annual Competition.

Campus is A Big Playground

The system of this project functions like a game. Typically, the mushrooms disperse spores by the wind or insects. In this project, the participants will play the role of “insects,” and the campus can be a big playground. The mission of participants is to across the campus to help mushrooms to reproduce. During this process, participants will get opportunities to explore and become familiar with the campus.

Go - Spreading Journey

Join a fun adventure across Purdue campus!
Hunt for different mushroom spots, spread joy like spores, and discover all the cool and hidden parts of our campus.

Grow - Cultivate Conversations and Knowledge

Check out our fun art installations where you can chat, laugh, and learn with others. Plus, visit our website for a fun-filled digital journey, where you’ll expand your knowledge of mushrooms, sustainability, and community!

Glow - Illuminate Society

Light up your world by sharing your adventure! Everyone gets a fun mushroom sticker that connects to our Instagram.
Post your experiences with our hashtags and inspire your friends online with your mushroom stories!

Stickers and T-shirt

Website (gogrowglow.art)

Responses

Participants were deeply involved in every aspect of the project, from facilitating the growth of mushrooms to helping spread spores.
Their engagement sparked meaningful discussions, with questions like ‘How might mushrooms be utilized sustainably in the next decade?’ Additionally, our Instagram account witnessed vibrant engagement as followers actively shared posts, photos,
and videos using the hashtags #MushroomMatters and #GoGrowGlowArt.

1st Iteration of Go Grow Glow